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Sports Skills Are Life Skills
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KidSport - so ALL kids can play!

 


KidSport™ British Columbia - Sports Skills Are Life Skills

Setting goals, working hard, learning from others, staying positive in the face of adversity - these are just some of the skills developed each day on the running tracks, playing fields, ice rinks, and gymnasiums of our province. These are skills for life. The lessons we learn through sport enable us to make healthy lifestyle choices, meet challenges head-on and work with others to achieve goals bigger than ourselves.

Watch and Listen to "Sports Skills Are Life Skills"
The "Sports Skills Are Life Skills" ad campaign was made possible by the British Columbia Association of Broadcasters (BCAB) Humanitarian Award. The award offers KidSport™ $3 million worth of radio and television airtime donated by the BCAB. This award will greatly support KidSport™ BC in reaching their 2009 goals which include assisting over 5,000 kids play sport (an increase of 43% since 2007) and open 12 new KidSport™ Community Chapters for a total of 28 chapters in BC by the end of 2009.

Humorous PSAs Show "Sports Skills Are Life Skills"
Read the full news release here.

TV Ads

Sports Skills Are Life Skills - "Dunk Slam"

Sports Skills Are Life Skills - "Post-Its"

Sports Skills Are Life Skills - "Life Preserver"

SPORT SKILLS LIFE SKILLS
Sport Skils Playing sports as a kid can help develop coordination and motor skills. So next time your friend tosses your car keys at you, you won't make an embarassment out of yourself trying to catch it.
Sport Skils Participating in an organized sport gives kids focus and a goal to strive towards. As adults, we need this same focus and ambition to achieve our own goals.
Sport Skils Playing sports teaches kids how to function as a team. Whether as a captain or a team member, learning the dynamics of an organized team can be carried on to the office or family as an adult.
Sport Skils All athletes need to keep up a healthy diet to be successful. Learning healthy eating habits early on may help keep off that buddha belly later in life.
Sport Skils You win some, you lose some. Losing is just a part of life. Kids can learn how to get past these challenges, so even though they might lose, they don't get defeated. Learning good sportsmanship as a child might stop you from throwing a hissy fit the next time you lose at Scrabble as an adult.

Radio Ads

Sports Skills Are Life Skills - "Broken Wing"

Sports Skills Are Life Skills - "Car Wash"

Sports Skills Are Life Skills - "Helper Monkey"

Sports Skills Are Life Skills - "Deodorant"